Defining what constitutes “Fake ESG” can be a complex and often contentious matter. However, based on my experience, there is a simple yet effective measure: emotional resonance. If implementing ESG practices leaves you feeling burdened and distressed, that’s Fake ESG. Conversely, real ESG serves as a driving force for business, ignites passion at work, and fosters a process of self-fulfillment, […]
Category: Insights
Flexible Employment: The Future Trend!
People often negatively evaluate new phenomena, a psychological condition known as “neophobia.” In fact, what we now consider to be some of the so-called “workplace chaos,” such as the 35-year-old crisis, ride-hailing drivers, food delivery, and even difficulty in finding employment for college graduates, may hide a new trend in the workplace. Our negative evaluations of these phenomena may also […]
Why is digital transformation so difficult?
Every company knows the importance of digital transformation. However, according to Accenture’s research, the average score of China’s digital transformation index is only 52 points (out of 100), and only 17% of companies have achieved significant results from digital transformation. Therefore, many companies lament: “Not going digital is waiting for death, going digital is looking for death.” Why is digital […]
UX is not a job position
Treating User Experience (UX) as a job position is actually a misconception of what UX truly is. However, this misunderstanding is quite common. In reality, UX is an ability, and not just a specialized professional skill, but a higher-level composite skill. On one hand, “User Experience” itself is an interdisciplinary field. It is rooted in psychology, but it also has […]
What is the Definitive Definition of “User Experience”?
User experience (UX) is a core concept in the field of products and services. However, the term is often misunderstood, with many people associating it solely with visual interface design. Some may even interpret it literally, thinking that it is merely a subjective feeling. Don Norman, often referred to as the “father of user experience,” first introduced the term in […]
The Alibaba Conundrum: A Matter of User Experience
Alibaba may not lack money, technology, products, leaders, or strategy, but its fundamental problem lies in one aspect: poor user experience. For a company of Alibaba’s size, this may appear to be a minor issue, but in reality, it is a major concern at its core. Many people misunderstand the concept of “user experience,” thinking that it only involves interface […]
Why CFOs Shouldn’t Be CEOs?
Michael Porter, the master of strategic management, once said, “The essence of strategy is choosing what not to do.” Therefore, it is emphasized that the essence of implementation is actually not doing anything. Many principles of management follow this concept. For an innovative company, it is crucial not to let the CFO become the CEO. This is an ironclad rule. […]
The Key to Innovation Lies in Not Innovating
When we hear the word “innovation,” we often associate it with the application of new technologies to create new products. However, the reality is that such approach often leads to failure. True innovators understand a fundamental principle: the key to innovation lies in not innovating. The reason behind this lies in the user’s mindset. When people are confronted with something […]
The Enhanced SCAMPER: Reinventing Creative Thinking
SCAMPER, the creative thinking tool proposed by Alex Faickney Osborn, has long served as a popular method to inspire innovation and improve existing ideas, products, or processes. However, like any tool, it has its limitations. Definitions of certain thinking techniques within SCAMPER are often unclear, overlapping, and subject to various interpretations. For instance, the boundaries between “Substitute,” “Adapt,” and “Modify” […]
The Real Reason behind the Criticism of Vision Pro
Whether it’s Meta CEO Mark Zuckerberg, or Tesla CEO Elon Musk, both have expressed their negative views on Apple’s newly released Vision Pro. From a professional standpoint, the criticisms of Vision Pro are valid. It violates many fundamental principles of product development, with the most apparent being the lack of a clear pain point. In 2009, a United Airlines flight […]