Every company knows the importance of digital transformation. However, according to Accenture’s research, the average score of China’s digital transformation index is only 52 points (out of 100), and only 17% of companies have achieved significant results from digital transformation. Therefore, many companies lament: “Not going digital is waiting for death, going digital is looking for death.” Why is digital […]
Tag: Product Development
In the Age of AI, User Experience is Key to Product Success
When most people think of AI products, the first things that come to mind are algorithms, models, data, and computing power. But in reality, user experience is also a key factor in the success of AI products. Many experts in AI and user experience have recognized that trust is key to the success of new products. From public opinion to […]
Executive Mentors – Cultivate innovative leaders.
“Executive Mentors” help senior executives and management teams master right-brain methods, which is a crucial step in driving top-down transformation into a “Right-Brained Organization.” Most managers know the importance of innovation but cannot articulate how to take the first step. Many managers also realize that they and their entire team should have empathy, but they do not know that building […]
Where Is the “leverage” in Product Development?
Innovation is a systemic issue. But as systems thinking emphasizes, to make systemic change happen, you must first find the “leverage” of the system. The following key capabilities are often the “leverage” in product innovation. Focusing on these areas can often achieve “moving mountains with minimal effort”: User experience Behavioral design Business model design Lean startup ESG transformation AI and […]
Why Do Innovative Enterprises Need an “External Brain”?
The more experienced a person is, the more likely they are to have their own unique “mental model.” As a result, some common cognitive biases, such as “anchoring” and “functional fixedness,” can affect our ability to solve problems. In French, there is even a specific term called Déformation professionnelle, translated into English as “misinterpretation of professionalism,” which refers to how […]
Right-brained Lean Startup, a new iterative product development process
QGENIUS® provides innovative companies with a new “Right-brained Lean Startup” product development process, which is a new iterative product development process that combines the “Right-Brained Organization” method with “Lean Startup”. In 2012, Eric Ries proposed the concept of “Lean Startup”. “Lean Startup” is a new product development process that relies on ideas, MVPs and metric design to iteratively develop new […]