Christensen’s contribution to the development of business model theory and enterprise operations is a milestone. But even so Christensen has only solved half the problem. Christensen pointed out that an important manifestation of “disruptive innovation” is low price. But this sentence cannot be reversed – we cannot say that all low-priced products are “disruptive innovation.” Therefore what is “disruptive innovation”? […]
Tag: Right-brained organization
Chapter 8: Part 4 – The innovator’s dilemma
Even without considering management decisions. Imagine if you were the product manager of this company at the time. If you have the opportunity to choose one project between two projects. The “sustaining innovation” product development project can make your year-end performance look good and even bring a lot of performance bonuses. While the “disruptive innovation” project is highly innovative but […]
Chapter 8: Part 3 – The innovator’s dilemma
This diagram shows how “disruptive innovation” products gradually replace “sustaining innovation” products but that’s not all. More importantly there’s an invisible force on this diagram. This force is hiding in the top right corner of the diagram so it’s also called the “Northeast Corner Traction.” It’s this “mysterious” force that pulls innovation. Why do we have to keep innovating why […]
Chapter 8: Part 2 – The innovator’s dilemma
“Sustaining innovation” is actually quite common in business – we often keep improving our original products. These improved products are usually still aimed at the original market or value center mainly providing higher value to customers through technical improvements to existing products. These improvements include appearance functional features user experience or cost etc. Typical “sustaining innovations” include Microsoft releasing a […]
Chapter 8: Part 1 – The innovator’s dilemma
Earlier we mentioned Clayton Christensen’s disruptive innovation. In his famous book “The Innovator’s Dilemma,” he systematically expounded this idea. At the time we praised his ideas for influencing the development of management and a large number of companies. Indeed his work has had a huge impact including Steve Jobs Bill Gates and many other entrepreneurs who highly praised this book. […]
Chapter 7: Part 5 – Sailing on the winds: How to running a company impractically
Not only that, in traditional management textbooks we’ve heard countless times things like: “If you can’t quantify it you can’t improve it” or “If you can’t measure it you can’t manage it” or “If there’s no evaluation management won’t happen.” I don’t deny that this makes sense. But for most people numbers aren’t a good way to manage. Instead The […]
Chapter 7: Part 4 – Sailing on the winds: How to running a company impractically
Intuition isn’t right or wrong but feeling and responding. This principle is simple but not easy to master. It requires repeated and repeated practice. In fact this is one of the biggest differences between learning “right-brain abilities” and “left-brain abilities.” Most training for “left-brain abilities” is relatively easy – they only need to be repeated dozens of times or even […]
Chapter 7: Part 3 – Sailing on the winds: How to running a company impractically
Similarly, imagination isn’t just a way of thinking for senior managers of The Right-Brained Organization – it can also be applied at every level of work in the company. For example, many innovative companies use the “user persona” tool to depict their users. This method was first proposed by interaction designer Alan Cooper in 1998. The term is also often […]
Chapter 7: Part 2 – Sailing on the winds: How to running a company impractically
Let’s start with something relatively easy. Close your eyes and imagine yourself flying. What do you see? Blue skies and white clouds, or rows of instrument panels? Either way, your right brain is already at work. Imagination is incredibly useful – it brings us emotions. It’s one of the core ways of thinking for The Right-Brained Organization. Right-Brained Organizations use […]
Chapter 7: Part 1 – Sailing on the winds: How to running a company impractically
Structure determines behavior. To foster innovation, companies must design organizational structures that incubate it. Innovation is driven by innovation. The Right-Brained Organization is an innovative organizational structure. But innovation is counter-traditional. Becoming a Right-Brained Organization requires the courage to be counter-traditional. How much courage do we have to be counter-traditional? If we’re only countering other people’s traditions, it’s relatively easy […]